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Organizing Your Presentation
     
  1. The Rule of Tell'em – Tell'em what you are going to Tell'em, tell it to them, and then Tell'em what you told them. Start with an introduction (including an "agenda" or set of goals for the presentation), provide the content, and summarize the presentation.
  2. Five Key Points – Research shows that most people attending a presentation will only remember five key points. You as the presenter should always keep in mind the five most important points/concepts/facts that they should remember. It helps to write your summary slide first. Once you visualize your key points, the presentation is easier to develop.
  3. Add Authority – Stick in a relevant quotation (hundreds of "quotation" sites on the web to help). Throw in a picture of the subject matter expert (even if it is you).
  4. Be Selective – Use the minimum number of slides, for maximum impact. Ask yourself "is this slide really necessary, does it add or detract?"
  5. Timing – Aim for an average of one slide every one to two minutes. Every slide must be on the screen for at least 10 seconds.
  6. Insert Interactivity – Consider where you might ask questions; anticipate and guide. You will want to engage your audience at least once every 10 minutes.
  7. Followup – Add a final slide to remind you to thank the attendees, make yourself available (either e-mail or phone), and refer them to where the materials, speaker notes, and feedback tool are located.
     
   
Developing Your Slides
     
  1. Image readability (quality) is very important. Poor readability can spoil an otherwise interesting and informative presentation. Avoid scanned images.
  2. Use as few words as possible, and don't just read them when you present! Fonts should be large (28 point), and never less than 18 point.
  3. Dark backgrounds, light letters are easier on the eyes.
  4. Stick to one font with different sizes, styles (bold, italics), and colors.
  5. Avoid using sentences, highlight only key words of phrases.
  6. Limit bullet points to six per page (yes that includes sub-bullets).
  7. Order bullets by order of importance with the most important first.
  8. Replace or supplement words with photos, clipart, graphic symbols, where possible.
  9. Don't spend all your time developing special effects or fancy graphics, remember your purpose is to communicate ideas and information, not to dazzle people.
  10. Use pie charts for comparison of components, line charts for trends, bar charts to do both.
  11. Avoid tables if possible, as they can be hard on audiences.

 

 

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National
Weather Service
Communications Office
ATTN: W/COM
1325 East-West Highway
Silver Spring, MD 20910-3283